diff --git a/core/lib/market.py b/core/lib/market.py
index 198ffd2..aba0147 100644
--- a/core/lib/market.py
+++ b/core/lib/market.py
@@ -459,17 +459,20 @@ def execute_strategy(callback, strategy, func):
     # Don't be silly
     if callback.exchange != account.exchange:
         log.error("Market exchange differs from account exchange.")
+        sendmsg(user, "Market exchange differs from account exchange.", title="Error")
         return
 
     # Get the pair we are trading
     symbol = get_pair(account, base, quote)
     if not symbol:
+        sendmsg(user, f"Symbol not supported by account: {symbol}", title="Error")
         log.error(f"Symbol not supported by account: {symbol}")
         return
 
     # Extract the information for the symbol
     instrument = strategy.account.client.extract_instrument(instruments, symbol)
     if not instrument:
+        sendmsg(user, f"Symbol not found: {symbol}", title="Error")
         log.error(f"Symbol not found: {symbol}")
         return
 
@@ -478,6 +481,7 @@ def execute_strategy(callback, strategy, func):
         trade_precision = instrument["tradeUnitsPrecision"]
         display_precision = instrument["displayPrecision"]
     except KeyError:
+        sendmsg(user, f"Precision not found for {symbol}", title="Error")
         log.error(f"Precision not found for {symbol}")
         return
 
@@ -508,6 +512,11 @@ def execute_strategy(callback, strategy, func):
             side = check_exit["side"]
             response = account.client.close_position(side, symbol)
             log.debug(f"Close position response: {response}")
+            sendmsg(
+                user,
+                f"Closing {side} position on exit signal: {symbol}",
+                title="Exit signal",
+            )
             return
 
     # Set the trend
@@ -523,13 +532,28 @@ def execute_strategy(callback, strategy, func):
     if strategy.trend_signals.exists():
         if strategy.trends is None:
             log.debug("Refusing to trade with no trend signals received")
+            sendmsg(
+                user,
+                f"Refusing to trade {symbol} with no trend signals received",
+                title="Trend not ready",
+            )
             return
         if symbol not in strategy.trends:
             log.debug("Refusing to trade asset without established trend")
+            sendmsg(
+                user,
+                f"Refusing to trade {symbol} without established trend",
+                title="Trend not ready",
+            )
             return
         else:
             if strategy.trends[symbol] != direction:
                 log.debug("Refusing to trade against the trend")
+                sendmsg(
+                    user,
+                    f"Refusing to trade {symbol} against the trend",
+                    title="Trend rejection",
+                )
                 return
             else:
                 log.debug(f"Trend check passed for {symbol} - {direction}")
@@ -590,6 +614,14 @@ def execute_strategy(callback, strategy, func):
         if filtered["action"] == "rejected":
             new_trade.status = "rejected"
             new_trade.save()
+            sendmsg(
+                user,
+                (
+                    f"{direction} on {symbol} rejected due to conflicting position: "
+                    f"{filtered['positions']}"
+                ),
+                title="Trade rejected",
+            )
     else:
         info = new_trade.post()
         log.debug(f"Posted trade: {info}")